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application and usage

our products are made from natural ingredients and are free from harmful chemicals, synthetic fragrances, parabens, sulfates, and artificial colours. we prioritise plant-based, eco-friendly components and materials to provide a safe and effective skincare experience.

yes, we use certified organic ingredients where needed. you can find specific certification details on our product labels or descriptions. please check them out and let us know pronto if there are any concerns you may have.

absolutely! we are committed to being cruelty-free, meaning none of our products are tested on animals.

many of our products are vegan, formulated with earth-based ingredients. check the back of product label to learn about the materials used and the co-curation of it with our genius chemists.

no, we only use pure, natural essential oils and botanical extracts to create our signature scents.

yes, many of our products are formulated with gentle, soothing ingredients ideal for sensitive skin. however, we recommend performing a patch test before full use.

most of our products are organic, handmade, natural, and safe for use during pregnancy. however, we suggest consulting your healthcare provider, especially when using products with essential oils or active ingredients.

yes! our products are designed to complement your existing skincare and haircare routine. however, if you use potent active ingredients, we recommend consulting a skincare professional to avoid any potential irritation.

yes, most of our products are gluten-free. do check the ingredient list or contact us directly via what’s app should you have specific concerns.

some of our products may contain nut-derived ingredients. please review the product labels carefully if you have a nut allergy.

we source our ingredients from trusted suppliers who share our commitment to quality and sustainability. we prioritise ethically sourced, organic, and fair-trade ingredients. then our certified chemist does the magic!

yes, you can. we recommend using a few drops of argan mixed with your body cream to maintain freshness and avoid unwanted smells in intimate areas. always perform a patch test before endorsing the routine to ensure compatibility with your skin. also, run the idea by your dermatologist for reassurance and approval in case you happen to have eczema.

sustainability and packaging

we consistently partner with local communities and women in morocco and the Arab world to infuse a sustainable, culturally relevant touch into our products. by working closely with these communities, we ensure that our offerings are not only authentic but also contribute to preserving and honouring local traditions.

we encourage recycling! most of our packaging is made out of recycled materials (but not 100 per cent). please check the symbols guide on the packaging for specific guidance.

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